Are your wines telling your story? When someone sees your wine label on the shelf, is your story instantly coming across and demanding curiosity? Or are your wines branded with just another “good enough” label that fails to communicate who you are, and why your wine deserves attention? In a highly competitive and changing marketplace, the wine you take great care to produce needs to come across to the consumer as authentic, well-made and true to your story.

With a proven track record in marketing, both on and off premise wine sales, distribution, brand building and breaking through by bucking the trends, we are experts in taking what you have created and getting your story across to your target consumer as potently as possible.

We begin by understanding your story, your style, your reasons for making wine, and the fruit sources. We then work with you to develop a broad marketing strategy including label evaluation and design input, market testing of both label and wine, creation of new sales effective channels, and development of creative end-consumer brand building campaigns (including social media, events and promotions).

The connections we have created in the wine trade are deep and broad, giving us access to a multi-faceted view of the market at any given time and an understanding of what is working now and what it takes for your wines to speak to the wine drinker staring at a shelf of options.

Get in touch today to find out how our marketing strategies based around the real story of your wines can increase your sales and get your wine the attention it deserves.